How Hoop, an app for making Snapchat friends, hit #2 in the App Store with a virality and monetization strategy making users spend in-app currency to reach out (Josh Constine/TechCrunch)

Josh Constine / TechCrunch:
How Hoop, an app for making Snapchat friends, hit #2 in the App Store with a virality and monetization strategy making users spend in-app currency to reach out  —  Snapchat's developer platform is blowing up as a gateway to teen social app users.  Hoop is the latest Snap Kit blockbuster …

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